Creating websites has become easier than ever. With so many platforms out there, it’s hard to pick one. However, WordPress has stood the test of time as a popular choice for website builders.

Want to know why you should use WordPress for your website? It’s easily accessible, fast and flexible. You have the liberty to make as many changes as you want. And these modifications are just a click away. On top of that, WordPress provides excellent security to its users.

Almost 40% of websites on the Internet use WordPress.

Here is how you can use this platform to your advantage.

No subscription charges and many resources

WordPress is free for all the basic options. All the features such as themes and plugins on WordPress are without charges. The sign up is free and WordPress guides make it easy to learn. And you’ll also find many online courses for building your website with WordPress.

However, if you want a long-term website, you’ll have to arrange a hosting service and pay for the domain too. That could be done with or without WordPress.

Easy customisation: themes, templates and quick fixes

The interface of WordPress makes customisation really easy to apply. You don’t have to be knowledgeable about programming at all. There are many templates and themes on WordPress that require absolutely no prior design experience.

You can select the theme depending on your website type. For instance, if it’s a blog, an e-commerce store or just a simple business website.

With WordPress customisation, you can do the following:

  • Change the colour scheme
  • Personalise the website with your logo
  • Add pictures or textures in the background
  • Add slideshows or other interactive media

And with other plugins, you can do much more. For example, setting up subscription or feedback forms. There is flexibility in customising that makes it easy for WordPress users to make quick changes.

Analytics at your fingertips

Learn about your audience and how they are interacting across your web pages. You will learn what is working for your business and what isn’t. Knowing the needs of your audience is important to progress and WordPress makes that easier. You will have access to the view count and traffic coming into your site.

WordPress can be optimised for SEO

No website works without a high search engine optimisation. Coding for optimal SEO is already behind the WordPress website. When building a website with WordPress, you are more likely to come up higher in the ranks of Google or other search engines due to this functionality.

Additional SEO features can be incorporated via plugins and this is an option. These plugins can help you analyse and figure out important keywords for your posts and website content.

Easily post interactive media

Whether your website is static or dynamic, WordPress can help. You can add an array of interactive media to your sites. Some features include animations for interactive web pages, videos, music and other multimedia can be used, polls are also an option to engage your traffic to the site. A variety of interactive content becomes easier with WordPress.

You don’t need to have any programming knowledge, as the code is already embedded and its usability is easy. All you need to do is add whatever you want to post and it does it automatically.

You can manage and secure your WordPress website easily

The administrative dashboard of WordPress provides easy navigation. If you have more than one website, you can switch from one to another very easily. You can also update all these websites whenever there is a WordPress update notification.

Security on WordPress websites is very tight. WordPress also allows users to backup their data. This can be a huge life-saver, in case the account is affected by a server outage or there are any unforeseen issues. It’s always good to have a backup.

To wrap up

Designing your very first website on WordPress is exciting. If you keep in mind basic website design principles, your users can have an amazing user experience.

If you do find it overwhelming, fun/serious offers some great WordPress web design too.