Get em to notice you.
What is digital marketing?
It has to do with everything to get noticed, it cen get pretty complicated, it has many different directions and takes a lot of work, but it pretty much all boils down to Getting seen online.
And the more complicated version. Digital marketing has many facets to it, but, in more simplistic terms it’s all about getting your business noticed and giving it a bigger online presence. This is achieved by reaching your consumers online using various mediums. Some companies use emails to attract their customers (you may have received some flashy ones in the past to try lure you in). Other forms include search platforms and engines like Google, Bing and Yahoo to make them appear at the top of the page and first for choice when it comes to products and service choice.
Social media platforms like Facebook, Twitter, Instagram and Pinterest are all the rage for business these days as is the importance of blogging online to keep your SEO and (human) traffic up to your site.
As you can see there’s quite a variety of options to work with when it comes to building your business and digital marketing is poignant to that success.
So what type of digital marketing does fun/serious do?
SEO (Search Engine Optimisation)
Local SEO (for your local area)
Google My Business
Google ads & social ads
EDM (Email Direct Marketing)
Social media content (branding, images and text)
Google won’t list your page unless the correct keywords are used.
With some technical optimisation of your website, it will be faster, indexed correctly, have the right keywords, tags and original content that helps Google find you and your customers will know what you do.
If you need help with keywords, content and all other SEO related requests, Ben and his SEO team can help.
You know the search results that appear on the map? That’s local SEO!
Google My Business
Google Ads & Social Media Ads
Social media marketing & schedules
You have got to get out there, get found, get seen..
Doing all this, you will smash it, smash?
With ongoing support and reminders, fun/serious will be your Digital Marketing Department without the expense of hiring a full time marketing manager.